A name synonymous with reliability in wholesale and general merchandise trading. Four decades of serving businesses across the region with quality goods and honest dealing.
We've built our reputation one transaction at a time — on fair prices, reliable supply, and a handshake that means something.
Since 1978, the name Ishwar Das & Sons has stood for integrity in every deal. Our long-standing relationships with suppliers and customers speak louder than any advertisement.
From household essentials to industrial supplies, our extensive catalogue means you can source more under one roof — saving time, effort, and cost.
Direct sourcing from manufacturers and bulk purchasing power means we pass genuine savings to our trade customers. The best price, every time.
A broad range of general merchandise categories to serve retailers, institutions, and bulk buyers.
Kitchenware, cleaning supplies & daily essentials
Packaged foods, beverages & personal care
Hand tools, fixtures, fasteners & maintenance items
Office supplies, stationery and institutional goods
We stock and supply a wide range of goods across categories. All products are available for wholesale and bulk purchase. Contact us for pricing and availability.
All products are available for wholesale. Minimum order quantities apply. Contact us for a custom quote.
Request a QuoteIshwar Das & Sons was founded in 1978 by Shri Ishwar Das Ji, a visionary merchant who believed that honest trade was the foundation of lasting business. What began as a small provisions shop has grown into one of the region's most trusted wholesale trading houses.
Today, led by the second and third generation of the family, we continue to honour that founding philosophy — supplying quality goods, maintaining fair prices, and treating every customer like a long-term partner rather than a transaction.
We are proud to serve over 500 trade partners, retailers, and institutions across India, with a catalogue spanning thousands of products across general merchandise categories.
Year Founded
Years in Business
Trade Partners
Generation Family Business
Shri Ishwar Das Ji opens a small provisions and general goods shop, earning a reputation for fair prices and quality products within the first year.
The business expands beyond provisions into hardware, stationery and FMCG — becoming a true general merchandise supplier for local retailers.
Sons Ramesh and Suresh join the business full-time, bringing new systems, supplier relationships and a wider distribution network.
With logistics partnerships established, Ishwar Das & Sons begins serving customers across multiple states, moving from regional to national trade.
The third generation is now active in the business, bringing digital-era thinking while preserving the values and relationships built over 45 years.
The visionary who started it all in 1978. His philosophy of honest dealing and quality supply forms the bedrock of everything we do.
Second generation, 30+ years in the trade. Ramesh oversees supplier relationships, procurement, and overall business strategy.
Responsible for logistics, warehousing and delivery operations. Suresh has built the distribution network that serves 500+ partners today.
Whether you're a retailer looking to source in bulk or an institution with ongoing supply needs, we'd love to hear from you. Our team typically responds within one working day.
Thank you for reaching out. Our team will contact you within one working day with pricing and availability.